Theo, a brand that originated from the heart of Belgium as a modest family venture, has consistently been an innovator rather than a follower in the eyewear industry. Renowned for its extraordinary, one-of-a-kind eyeglass collections, Theo infuses each piece with a blend of humor, vibrant color, and heartfelt affection. Its co-founders, Patrick Hoet and Wim Somers, describe their products as "glasses for human beings," a sentiment that captures their commitment to celebrating the uniqueness of each individual who dons their eyewear. Every pair of Theo glasses is meticulously crafted to meet the highest standards of quality and modern design, seamlessly bridging the gap between whimsical and wondrous.
Vintage Red Copper
Gray
925 Silver
Olive Green
Gray Copper Patina
Jade Copper Patina
Uni Black Natural Horn
Blackwood x Gray Rim
We hand-pick selections of unique frames and RX graded lenses for same-day service and pick-up. By appointment only
Theo emerged as a response to the uninspired and conventional eyewear market, aiming to revolutionize it with striking, high-quality frames that leave a lasting impression. The brand harmoniously combines philosophy, advanced technology, craftsmanship, creativity, and a deep appreciation for nature in each of its creations. Every frame is handcrafted with utmost care and precision, ensuring it's not just an accessory but a source of joy and positivity for its wearer. Today, Theo stands as a trailblazing name in the eyewear sector, boasting an extensive array of glasses that are cherished in over 50 countries worldwide.
About
Theo, nestled in the culturally rich and avant-garde city of Antwerp, Belgium, finds its home in an environment that perfectly aligns with its groundbreaking design ethos. The brand's eyewear is meticulously crafted in hand-picked factories renowned for their exceptional quality and expertise. To ensure its collections remain at the forefront of innovation and allure, Theo collaborates with esteemed designers such as James Van Vossel, Tim Van Steenbergen, and Christoph Broich, among others. Additionally, the company draws creative inspiration from the promising talents at the Fashion Academy in Antwerp. Consequently, each new line of Theo glasses emerges as an array of stunning, innovative, and distinct masterpieces, reflecting the essence of art in eyewear.
Originally, Theo catered exclusively to the avant-garde crowd, resonating deeply with creative and individualistic spirits. However, as time progressed, its eyewear range began attracting a broader, more diverse audience, particularly young, forward-thinking trendsetters worldwide. Among Theo's most revolutionary collections are the 'Eye-witness' series, known for its unique unfinished and asymmetrical designs; the 'VinGtage' line, celebrated for its classic small rounds; the daring 'Mille' series, which artfully blends matte and glossy acetates, vibrant colors, and fashionable textures; the naturally appealing 'Potatoes' glasses; and the robust 'Arches' frames, a new addition to the Theo titanium family, among many other remarkable designs.
History
"Theo loves you!" What began as a simple note on an order form evolved into the iconic motto for Belgium's most unconventional eyewear brand. This ethos of 'theo love' is a hallmark that has permeated every collection and frame produced by the company. Established by Belgian opticians Wim Somers and Patrick Hoet, Theo was born from a desire to diverge radically from the conventional eyewear offerings of the time. In 1987, this vision materialized with the debut of their first extraordinary eyewear collection. Throughout the years, Theo's commitment to challenging and reshaping the norms of traditional eyewear design has remained a constant, passionate pursuit in each new series they introduce.
Over time, the charm of Theo's vibrant, whimsical, and captivating frames has captivated a global audience. Today, these bold and eye-catching designs are a favorite among many Hollywood celebrities. Icons like Elton John, Jennifer Lopez, Nicole Kidman, George Michael, and Cameron Diaz, to name just a few, are among its most ardent admirers. These stars often choose Theo eyewear for various occasions, be it professional settings, casual home wear, or glamorous parties. More than three decades since its inception, Theo's frames have made their mark in over a thousand retail outlets across 50 countries. The secret to the allure of Theo frames lies in their consistent ability to be fun, vibrant, and unmistakably unique.
